Bratz Head Gamez by MGA Entertainment

If you've been tuning in since the beginning of this head-swapping saga, you might remember that I originally planned to review the Moxie Girlz Magic Hair dolls from 2009, but then discovered that there was an even earlier (and more famous) MGA line with removable heads: the Bratz Head Gamez girls.

I considered doing a review that included both Bratz and Moxie Girlz, but decided to keep things simple and just focus on Bratz.  The Moxie Girlz were never super tempting to me, but I did enjoy Kellen and her pooping unicorn and the tiny, adorable $3 Moxie Girlz Friends (a few of which I still have).  I much prefer the larger and more articulated Moxie Teenz.  Too bad those dolls never had a head-swapping variant!

I might do a really quick post on the Magic Hair Moxie Girlz at some point in the future, especially if there's interest, but today's going to be all about Bratz:

Bratz Head Gamez Yasmin by MGA Entertainment (2005).

Bratz Mowalola Felicia by MGA Entertainment

Happy New Year!  I've spent the last week or two reflecting on my year and trying to decide how to get 2023 off to a good start.  One thing that kept popping into my mind is how surprised I was to see Bratz dolls on the shelves back in 2021 when I first re-started the blog.  The Anniversary collection was on display at Target the first time I went there for a research mission, and I remember being really surprised to see those familiar faces!  It was like going back in time.

I wasn't too excited about the dolls I saw on that particular shopping expedition, but many of the releases since then have been real head-turners.  Bratz has done several artist collaborations in the past year, including small collections with designer brands like GCDS, JimmyPaul, Cult Gaia, and Mowalola.  I find these dolls especially exciting because they're basically guaranteed to offer something new and fun.

I don't have much of a track record for reviewing Bratz dolls (I've only written two reviews and hosted one guest overview), but because history gave me a chance to remedy this shortcoming, I decided to jump into the Bratz world with both feet this year.  I want to see what this iconic brand has to offer these days (and perhaps take a look at some older releases, too).  I'll start things off with this colorful girl, Felicia, who is one of the Bratz and Mowalola collaboration dolls:

Bratz Mowalola Felicia, by MGA Entertainment, $60.99.