A few weeks ago I was talking about how Mattel has been making some modernizing changes to many of their doll lines. Today I will go back in time and show you how this company was doing things in the early 90s. The Family Corners dolls came out in 1994 and featured separately-sold male and female characters. Kids could match up their favorite couple, stage a wedding, and then reveal a hidden baby doll. I bought these dolls because of the secret baby (a fitting topic for Mother's Day...happy Mother's Day!) but what I actually find more interesting is how the presentation of this concept manages to be both socially restrictive...and also inspiringly open-minded.
Family Corners "Nicholas" and "Trista" dolls (1994). |