Ever since Chloe mentioned the new Bratzillaz "Switch-A-Witch" sets in the comments of the talking Merida review, I have been watching for them at my local stores. I guess it's time to admit that I have become a bit of Bratzillaz fan...which is unexpected. Also, I am fascinated by MGA's blatant copy of the Create-A-Monster idea. It's shameless. Not only is the concept nearly identical to that of Mattel's Monster High mix-and-match line, but even the packaging looks the same. I found my Switch-A-Witch set at Target, right next to the Create-A-Monster sets, and it would have been easy for someone to get confused between the two. One notable difference on the day I was shopping was that the witches were on sale ($19.99 down from $29.99) while the Monster High sets were not ($26.99).
I am not a big fan of the Create-A-Monster sets. I had an afternoon of fun with the Create-A-Monster Design Lab, but was disappointed by the Werewolf & Dragon starter set. I thought it was short-sighted for the starter sets to include two heads but only one torso (Mattel has fixed that with their newer sets). Also, the wig was awful and I didn't end up creating any dolls I wanted to keep. So, I was very curious to see if MGA could take this fantastic idea and actually make a fun toy that preserves some of the critical elements of Bratzillaz charm. We'll see.
Pieces from the Switch-A-Witch Style 1 set |